Product Materials
Writing has always been one of my core competencies. I’m especially adept at communicating complex information in a way that’s clear and easy-to-understand. I’ve applied these skills to develop a wide range of materials that articulate the value of technology solutions.
In addition to effectively communicate value, I believe polished, professional collateral build trust and confidence among prospective customers. While digital content assets are increasingly important, teams like field sales still need well-designed printed materials to take to market.
At Asure, I initiated and led an effort to redesign and standardize product materials. I developed product collateral at Worksoft as well as extensive product web content.
I also apply extensive PowerPoint experience to craft product content, pitch decks and sales training.
Overview and white paper for Asure’s payroll tax management software.
I created a multi-slide screen saver/monitor display for Critical Start’s presence at a regional tradeshow highlighting the cybersecurity’s offerings. View the Screens
Samples of presentation slides I created to outline elements of the Worksoft platform and customer results. View PDF
Sample presentation slides I created for a partner pitch deck. View PDF
Stills from a video I produced highlighting industry analyst IDC’s research findings about Worksoft automation. View PDF
Forbes Cover Wrap advertisement I developed for EDS. View PDF
